1. BE THERE – Commit to being present regularly. Social media takes time to develop, and that requires a regular presence and consistent participation. Devote the time, talent and resources to making daily updates and postings regarding your expertise .. this will keep you on top of any google search, your prospective patients do!
2. DIGITAL MARKETEER – Call on professional help. Social media for doctors can be demanding, and we at Digimaap can help. Reach out to us for help in the planning, design and effective posting on social media with analytics report and ROI ( Return in Investment ) report!
3. NETWORK IS NET WORTH – Cross-promote your social self. Provide visitors with a lineup of your social media icons. Give everyone the ability to switch, for example, from website to Facebook, or from Twitter to your YouTube channel.
4. AN IMAGE SPEAKS MORE THAN WORDS – Images add impact and interest. Virtually every social platform provides for easily using pictures, videos, GIF’s or other image enhancements. Some doctors are a bit camera shy, don’t be so, plus use a lot of free images available on the net!
5. EMOJIS TO THE RESCUE – Include emojis in Facebook updates. Love ‘em or hate ‘em, emojis capture attention. Use these little digital images or icons to reinforce an idea or sentiment. Similarly use hashtags and keywords and see the difference in engagement!
6. SHORT AND MEANINGFUL – Keep post updates short and sweet. Strive to present a single idea in a clear but compact message!
7. HEAR EM’ OUT – Listen to the voice of the customer. Social media provides online “listening posts” for providers to hear and understand discussions, trends and issues that are important to patients/prospective patients. This is fodder for timely engagement and getting more patients through social media, for more, visit a Digimaap India which is committed to help doctors go digital !

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